Digital banking design can be defined as follows: the design process of digital banking products for traditional banks, challenger banks and neobanks.
Digital banking design services appeared because of the digital disruption in the banking industry that forced digitization in banking. It started with internet banking solutions and continued in mobile banking and wearable banking. Now we are on the verge of immersive banking, which includes conversational banking, virtual banking and augmented reality banking.
Digital banking design services cannot be delivered by an average design agency because it requires deep domain competence and experience in banking as well as specific skills in designing digital banking solutions. The absence of this expertise could put banking design at serious risk.
The main aim of digital banking design is to architect financial services that will deliver the best digital banking user experience (UX) to customers, providing a simple and clear solution for their financial needs. So, digital banking UX becomes a key indicator of well-performed digital banking design. You can find great examples of digital banking design in such digital-only banks as Revolut, Monzo, Monese, Starling Bank, Atom Bank, N26, Tandem Bank, Curve, or in a UXDA-designed collection of financial interfaces.
Check out the best articles by UXDA about digital banking design.
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We need to remember that banking future depends on digital channels and UX strategy, not on marketing.
We are constantly telling the banks that financial design should be clear, simple and helpful in solving user issues. All of them agree, but they wonder why we have to constantly repeat what appears to be so obvious. Actually, this reaction puzzles me...
This year, 413 European companies were nominated for European FinTech Awards TOP100 and UXDA entered TOP3 in category of Digital banking Innovation.