back to latest articles

UX Design Review: What Garanti BBVA Said About UXDA

0

UX Design Review: What Garanti BBVA Said About UXDA

It was our pleasure to help Garanti BBVA to design the user experience of their innovative eTrader trading app. Thanks to the independent review platform Clutch, you have the opportunity to find out how this cooperation went on and read the interview with our client. The review collected by Clutch is given by Tevfik Kardelen, the Unit Manager of Garanti BBVA Securities responsible of Digital Channels and Marketing.

About the project

  • Client: Garanti BBVA Securities
  • Case: UX Design for an eTrader trading platform
  • Time: 10 months, still ongoing
  • Budget: €‎450,000+

Feedback Summary

"We're impressed with their dedication and passion for design."

Not only has UXDA executed their tasks well, but they've also provided top-notch recommendations to further elevate the solution. They communicate well and are highly reliable and professional. They impress with their exceptional design skills and dedication to the project's success.

Interview

Why Did Your Company Hire UXDA?

We decided to renew our Garanti BBVA eTrader trading platform while enriching functionalities. Our customers can trade on Borsa İstanbul and watch market datas with this trading platform.

How Did You Make the Selection?

We searched online for the best UX/UI companies and encountered their case study and liked their vision. Before choosing them, we met with 5 other companies.

Please Describe the Project Scope

The team first implemented a stakeholder meeting. Then they collected information from us and did an online search about us. They conducted the competitor analysis, persona study, red route analysis, user journey map, product value etc. We are working with the Senior UX Architect and 2 UX architects.

Share any Outcomes From the Project

They are really focused on what they are doing. The thing that I liked most about UXDA is that they bring new ideas. The outcomes are perfect and we think we will disrupt Turkish Capital Market industry with our new design.

How Effective Was the Workflow?

All of their team is so easy to communicate with. We even visited their office in Latvia. We're impressed with their dedication and passion for design.

Get UXDA Research-Based White Paper "How to Win the Hearts of Digital Customers":

If you want to create next-gen financial products to receive an exceptional competitive advantage in the digital age, contact us! With the power of financial UX design, we can help you turn your business into a beloved financial brand with a strong emotional connection with your clients, resulting in success, demand, and long-term customer loyalty.

Share:

Listen to our podcast:

More from our blog

Banking on Purpose: How We Are Creating Tomorrow's Financial Brands

Some call it authenticity, essential benefit, value proposition, or uniqueness. We use the concept of a "soul" to describe the unique character or essence of the financial product and how it impacts its users.

"Sexual Revolution" in Banking CX: Is There "Sex Appeal" in Your App?

Successful banking apps like Revolut and Cash App thrive by creating sexy user experiences that go beyond basic functionality. In this article, we explore why injecting "sex appeal" into your financial product is the key to making it a market leader.

Design Maturity: The Hidden Danger that Blocks Innovation in Banks

A study by InVision surveyed 2,200 companies worldwide, revealing that design maturity significantly impacts key business success indicators. Mature companies with a strong design focus enjoy a five times higher impact on revenue, cost savings, and time to market compared to less mature ones.

User Experience Tips on How to Design Financial Product

Any successful business starts with a solution-to-solve problem, but not every solution is usable enough. So, what can be done?

Apple's On-Device AI Takes on Cloud AI: Who Will Revolutionize Personalized Banking UX?

Integrating AI into banking services will obviously revolutionize the user experience in financial services, offering real-time advice and 24/7 transaction monitoring. The main question is which AI will serve banking first ─ on-device AI or cloud-based AI? Let’s compare!

How Procurement Teams Undermine Digital Banking—And How to Fix It

Effective procurement is crucial for digital banking success. While some teams focus solely on cost, others prioritize strategic expertise and quality, leading to stronger, more impactful products. Explore the key factors that make the difference.

Digital Insurance Customer Experience Trends

Global digitalization and pandemics impacted the insurance industry, due to changes in the customers' behavior and the rapid emergence of insurtech. What are the main digital insurance customer experience trends 2020, and how does insurtech use UX design to implement?

Digital Banking Customer Experience Challenges Resolved Through Design

How to ensure a positive banking customer experience? Uncover it through 20+ customer experience researches and banking CX design tips.

Digital Transformation in Banking Lacks Branding, Not Technology

The most successful transformations in banking are not those that simply leverage technology, but those that seamlessly integrate powerful digital branding to create an emotional connection with customers.

ABOUT THE AUTHOR

Alex
Alex, Founder & CEO

Alex has dedicated half of his life to studying human psychology, as well as business success, developing 100+ digital projects and 30+ startups. He spent 10 years researching UX and finance to create UXDA's methodology. Alex is a passionate visionary who's capable of solving any challenge to improve the financial industry.

Linda
Linda, Co-founder/ COO/ CFO

Linda is a source of endless energy. An education in international business management and years-long experience with 20+ digital startups has made her a dedicated strategic thinker who solves any problem with grace. No mission is impossible for her. Linda's responsibility and punctuality have become a legend around the agency.