This formula could be applied to gain business breakthroughs and improve customer engagement in banking by adding just 4 key aspects to your business.
Why are 78% of companies failing to achieve their digitalization goals? The digital transformation in banking must consider one key thing to succeed.
Some call it authenticity, essential benefit, value proposition, or uniqueness. We use the concept of a "soul" to describe the unique character or essence of the financial product and how it impacts its users.
To make digital financial products demanded, effective banking app design should be based on three complementary approaches.
It is vital for financial product success to deliver according to customers’ needs and wants. How is your banking doing at tackling the challenges of the experience age?
Our key UX architects answering why the User Journey Map sometimes works magic, and how it benefits financial companies.
DesignOps is a system of operations and processes that amplify the value and impact of design in a financial organization, increasing its customer-centricity and creativity.
There are dozens of research methods available, but from our experience to create a user-centered financial product, five key research methods should be highlighted.
Companies with disruptor culture have the greatest potential. These businesses maximize their chances of success with Value and Design. These elements affect the formation of customer experience within any business. How finance companies can use this knowledge to establish disruptive culture?
Never before, it has been so critical to focus on the customers because they are the ones who determine whether the financial service will exist after the COVID-19 crisis.